THE WORK

Thoughtful brands, built together.

Each project starts with listening and ends with clarity. These case studies highlight the thinking, collaboration, and design decisions behind brands built to grow with confidence.

  • A stack of holiday product guide booklets featuring a white owl with a green bow tie, wearing a green and gold crown, standing on red-and-white gift boxes with red ribbons. The cover has holiday-themed illustrations, including stylized pine trees.

    Amazon Canada

    The product guide debuted at the official holiday party, hosted by Amazon Canada. The event showcased Canadian-owned brands alongside their latest and greatest products sold on the platform, just in time for the holidays.

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  • Dreamer Day

    Celebrating the International Day of the Girl, Dreamer Day recognizes the women who work in underrepresented fields, such as skilled trades, STEAM (science, technology, engineering, arts, and math), emergency response, entrepreneurship, and leadership.

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  • Group of people in a gym, with one man sitting on a stack of weights, smiling and lifting his leg, while others cheer and pose around him.

    Shred Shop

    A complete brand and website overhaul gave this active lifestyle business a cohesive identity and a clear way to connect with its audience. See how strategy and design came together to support growth.

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  • Abstract logo with symmetrical wavy lines in dark green and white colors.

    Osteolistica

    Osteolistica needed a brand presence that felt as grounded and thoughtful as the care they provide. This project brought clarity and confidence to their online identity and messaging.

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  • Baked In Boujie

    Baked in Boujie had built a successful business through reputation, Instagram, and word of mouth—but without a formal brand or website. This project was about giving the business a brand and digital presence that matched the level of work already being delivered.

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  • Colorful illustration with various tropical flowers, butterflies, a bird, and a snake, along with the text 'Rhythmic Roots' in a playful font.

    Nicholas Nothing

    Taking a bold, conceptual approach, this brand bridges artistic expression and strategic design. See how creative thinking fueled a standout identity.

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  • South Windsor School of Music

    This project gave a vibrant local music school an identity that matches its energy, community focus, and creative spirit. Learn how branding now supports connection and growth.

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  • Arrive Wellness

    Arrive Wellness needed a brand that communicated trust, calm, and clarity — without feeling clinical. This case shows how design helps users feel seen and supported.

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  • Steele Beauty Clinic

    A refined visual identity and thoughtful web experience elevated the Steele Beauty Clinic into a premium brand presence. Discover how the design reflects both professionalism and warmth.

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  • Electric Bill

    A strategic identity and digital refresh that helped Electric Bill articulate its purpose with clarity and confidence. Explore how thoughtful design shaped a stronger connection with its audience and elevated its presence.

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  • United Services Group

    This project translated United Services Group’s 40+ years of experience into a brand that represented who they’d become in the 2020s. See how we balanced professionalism with approachability to strengthen perception and communication.

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More work, more worlds.

This is a look at additional work spanning illustration, brand moments, and creative experiments. Different formats, different goals—united by thoughtful design and strong visual storytelling.

Clown-Face-Illustration-GIOGRAFIK.jpg
Fashion models walking on runway during a fashion show, with some wearing red suits and others in various dresses, against a black background.
Red background with a coffee bean logo and the words "Espresso Canada," established in 1987.
Colorful, abstract background with a mix of pink, green, blue, and purple hues and the text "The OCR Lab" in white in the center.
Green background with white text that reads 'Borealis Grille & Bar' in cursive font
A modern promotional booth with red and white color theme. It features seating with four chairs and a small table, a bar-height table with two stools, informational displays, and promotional posters, all arranged on a red carpeted area.

We only take on a limited number of projects at a time so the work gets the attention it deserves.

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